Websites for personal trainers
Personal trainer websites that win clients
Instagram gets you noticed, but your website is where people decide to trust you with their goals. As a personal trainer you are the product, so your site should tell your story, show your results and make booking a first session simple.
What your website needs
Your story and qualifications
Why you train people, who you work best with and your certifications. Clients choose the trainer, not the gym.
Clear packages
Single sessions, packs and online coaching, with prices. Clear options make it easier to say yes.
Results and reviews
Client stories and progress photos, shared with permission, are your most convincing proof.
Book a first session
A button for a free chat or first session on every page. Take bookings with Business Fundamentals, or link your scheduling app.
Where you train
Your gym, a park, clients’ homes or online. Make it clear so the right people get in touch.
The right package: Basic Web, $499
Basic Web is enough for most trainers. Choose Business Fundamentals if you want clients to book sessions on your site.
- Home
- Packages
- About Us
- Availability
- Contact Us
Every site includes
- A free mockup of your site before you pay anything
- Designed for phones first, and quick to load
- Enquiry forms that email you straight away
- Privacy Policy and Terms pages drafted for you
- Up to 10 free revisions before launch (20 on Business Fundamentals)
- It’s yours: download your site files any time
How to win more customers online
Be specific about who you help
“Strength training for women over 40” brings more of the right enquiries than “personal training for everyone”.
Link your socials both ways
Your website in your Instagram bio, and your Instagram on your website.
Answer the first session nerves
A few lines on what to bring, what happens and how cancellations work make new clients far more likely to book.
Questions
Can clients book sessions on my website?
Yes. Business Fundamentals includes a Bookings page: clients book through a form on your site and you manage every booking in your Members dashboard. Already using a scheduling app? The page can send people straight there instead.
Can I sell online coaching?
Your site can describe your online coaching and link to the app or payment page you use. The site itself doesn’t take payments.
I don’t have professional photos. Is that ok?
Yes. Clear phone photos of you training clients work well, and we design around what you have.
What does it cost?
Basic Web is $499 and Business Fundamentals is $699, each paid once. Hosting with Launch Corner Members is $24.99 a month and includes unlimited updates, or host it yourself for free. Prefer to spread it out? $0 Upfront covers the website and a year of hosting in 12 monthly payments.